A few weeks ago I read an Etsy report from their blog regarding their prospect of utilizing small scale and local US manufacturers / contract manufacturers (CM) to create their seller's items. I found this intriguing and soon began to brainstorm how this could be beneficial to the myriad of Etsy shop owners and the countless variety of merchandise they sell.
While the above pros are compelling reasons for Etsy customers to partner with a contract manufacturers, the Etsy report does not touch on the various hurdles a contract manufacturer may pose to Etsy sellers. And besides, what set of pros would be complete without an accompanying set of cons.
Okay, so maybe the cons list is more voluminous than the pros, but I agree with the Etsy report and the opportunity for American Manufacturing to partner with Etsy sellers. The word manufacturing has a long-standing negative connotation and Etsy sellers may be able to provide a refreshing change on what "manufacturing" means. While the report paints a rosy picture of the prospects, Etsy sellers will have to contend with a whole slew of new operational work. It would be beneficial if Etsy were to educate their customers of the best practices of partnering with CMs, managing relationships, and accommodating a new level of logistics. The report can be found in the link below.
Etsy Manufacturing Report
Attention to detail? Nah, attention to the whole picture.